Aviator Nation was born in Paige Mycoskie’s garage in Venice Beach in 2006 and has since grown into a global lifestyle brand. Inspired by Paige’s passion for 1970’s fashion and the music, she taught herself to sew while working in a SoCal surf shop and first sold Aviator Nation at a local street fair in 2007.
In 2009, Paige Mycoskie opened the first Aviator Nation retail store in Venice, California, on Abbot Kinney Blvd. The laid-back 70’s vibe of Aviator Nation drew locals and tourists. Paige began hosting free concerts on the back patio of her Flagship store to support her other defining passion, music. From music festivals to shop in shops to launching an Aviator Nation flagship on the corner of Haight / Ashbury in San Francisco, Paige has taken her unique approach to fashion design and created a global niche market.
She has tailored the act of buying a hoodie into a nostalgic experience. Her garments are all handmade in California, in the Aviator Nation factory where each item is distressed to a degree of perfect imperfection, creating a one of a kind piece with a touch of rad Cali lifestyle.