Forget eyes! Eyebrows are the window to a woman’s soul. Is she a 90s babe? Does she care about maintaining her beauty routine? Is Lily Collins her beauty icon? All of these questions can be answered just by looking at her brows. So how do you achieve the perfect brow that tells your personal story?
Take a quick jaunt to Shen Beauty in Brooklyn (it’s really not that far from Manhattan people!) where Joshua Beeler will put you on a brow program. Don’t worry it won’t be as intense as the program your personal trainer put you on. It’s all about consistent maintenance, patience, and a little bit of castor oil.
Choupette Social Girl: What do you take into account when prepping a brow tinting color: skin tone or hair color?
Joshua Beeler: It really depends on hair tone. Blondes run the gamete and there are like 500 different shades! For a warmer blonde you can do a warmer light brown with a little golden in it. For a cooler blonde, I do a light from with a little graphite in it. Then, I put in a little lavender so it stays on the cool side.
Complexion counts a little bit but it’s mostly hair color. You’re trying to match the hair on your face to the hair on your head.
CSG: How do you determine the proper brow shape?
JB: Brow shape is definitely determined by face shape and your eye shape. Mainly you have to consider how much hair you have to work with. I’ve got a lot of clients that lived through the 90s and everyone had fierce brows in the 90s! Usually when they come to me, we start on a “brow program”.
CSG: What’s a “brow program”?
JB: If there are areas in their brows that need to grow in, I’ll shape those areas. Then, they [the clients] come back monthly for maintenance where [they] eventually achieve their ideal brow shape.
CSG: You should get your brows done MONTHLY?!
JB: A lot of times if you get brows tinted [and they don’t leave the tint on long enough], it’ll last for a week or two and then you’re back to square one.
It takes a minute because a lot of times we have to grow parts in. A lot of times if you got to a threading salon, they are getting rid of all types of hairs and some they shouldn’t. They just follow the shape of your brows and aren’t designing it. You get on a cycle of taking it all off. You have to commit to having a different shape of brow and we discuss different things to grow the hair back.
Sometimes I’ll see a brow and say, “Okay, we need to grow in this section.” I am always working with the person to [have them] see what I see. We talk it out so we can be on the same page. People usually cut into the arch a lot and that’s what we will have to get together on and [I have to] convince them not to touch it and come back and see me in a month. Unusually when they can see the shape coming in and after we do an updated shaping, they’re in it to win it! Like let’s do this!
CSG: What brow growth products do you recommend?
JB: We don’t sell any! The reason why is that I can’t find one I’m committed to. What I do always recommend is castor oil. Castor Oil is the main ingredient in 90% of the brow serums you see on the market. The reason why is that it lubricates the follicle and stimulates circulation for growth.